Planning for next 2 weeks

Planning tasks for the next 2 weeks. These are group tasks for the group blog.

1) Storyboarding- animatic

2) Location recce pictures

3) Cast photos. Lead singer and band pictures. Discuss the image you intend to construct for your artiste.

4) Make up pictures and test.Explain your choices in reference to genre expectations

5) Costume ideas- discussion. Explain your choices in reference to genre expectations.

6) Schedule- week overview and shooting schedule

7) Audience feedback from pitch of idea.

8) Meetings

Preparation and Planning in early Nov- deadline 15th Nov

Here are some GROUP tasks you should be doing before or at least alongside storyboarding:

a) A visually exciting moodboard.

b) Deconstruction of the lyrics- meaning and basis for ideas.

c) Discussion of target audience- demographics (age, nationality, gender) and pyschographics (hobbies, attitude to life, music consumption habits etc)

d) Any other inspiration apart from Music Video media texts?

e) Copyright posting

f) Treatment of your project.

g) Group meeting blog posts- 2 per week at least.

h) Evidence of questionnaire and initial feedback on your treatment/idea from a focus group of the target audience.


When publishing blog submissions identify student who posted.

Genre - Music Video Guidance

Please see this link as best practise for the blog on Music Video genre. Too many blogs either are lacking in detail or focus on the music genre and not the genre of music video.

http://www.harleylough2.blogspot.co.uk/2011/11/genre-conventions.html

Star Image

Select a 'star image' within your chosen genre, consider how they re-present themselves from media materials.

1) Describe and analyse this star image. Use pictures to illustrate your response.

2) What are the elements that you could borrow from this 'star image' that could be applied to your own artist/band?

Discuss what ideas do you have for your artist/band's star image- a mix of an existing artist/band's representation and something you have constructed to create a unique artist.

Coursework- Mr Philip tasks

You MUST complete the following:

Genre research. Define the genre that you intend to work from and provide a detailed analysis of the key elements of that genre.

Voyeurism- find examples of the male and female gaze in a Music Video. How has camera and editing created a sense of an overly sexualised body?

Intertextuality. Find examples of intertextuality in music videos, what other media text is referenced and what is the impact on the target audience?

Music Video Director. Research and select your favourite music video director. Analyse the common stylistic features of their videos. Ideally this should be of a director working within your chosen music video genre.

Goodwin analysis. Apply Goodwin's theory to a music video of your choice (preferably within the genre you intend to make a music video in). What is the genre of the music video and how do we know this? How do the lyrics relate to the visuals? How does the music relate to the visuals- eg mise en scene, camera and editing? Describe the nature of the close ups and why have they been used so frequently? Any examples of voyeurism in this music video?

You COULD also blog on the history of the Music Video. In what way has it changed over time?
http://vimeo.com/47925628

Use the above video that we viewed in lesson as a reference point for your reflections.

What to do during the strike...

Hi all

We are aware that no-one will be in the Dept on strike day (THURS) so can you please use any media 'time' to continue with your research, analysis and any other outstanding work already set.

Over the next week we will produce a list of what you should have done so far so you can check your progress - we will be checking your blogs this week for the CWAT assessments being completed next week.

Michael will be in to help with anything technical.

First lesson back....

So what we gonna do?

FIRST - I will be checking your blogs are linked and will check how far you have completed your initial research set over the holidays!

SECOND - We will be watching a brand new video on our other topic MEDIA IN THE ONLINE AGE. You will be setting up a new research blog for MOLA and it will be linked to the Media Debates page (link above). Every FORTNIGHT we will have one lesson allocated to a MOLA issue - I will announce in class and on the blog when these will be to best suit everyone.

SO toodle pip for now - see you in the morning :-)